Instances of fraud have increased during the pandemic – what can you do to help mitigate the risks? Throughout the Covid-19 pandemic, businesses have experienced an increase in the level of fraudulent activity. Many firms have moved their business activities online and with more employees now working from home, there are increased opportunities for fraudsters…
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Protecting your business against fraud
Does Social Media Marketing Actually Work?
Social media marketing is incredibly popular but how do you ensure it actually works for your firm? Time is a finite resource. Social media can be a hugely time-consuming undertaking and if it isn’t employed effectively, it can be a waste of time. In order to determine whether your firm should invest time, effort and…
Manage your diary with Calendly
Scheduling meetings, calls or video chats can be hugely time consuming. Calendly can make the process more efficient. Calendly is an app for scheduling appointments, meetings, calls and events. It was created in an effort to eliminate the back and forth emailing that is often needed to set up a meeting or call between a…
Employee Ownership
Could an employee ownership model help you to build a better business? Businesses such as John Lewis are famous for being pioneers of the employee ownership model. When employees own a stake in a company it can create a positive culture. Businesses tend to move to an employee-owned model at different points in their lifecycle…
Is Google Workspace suitable for business use?
Google Workspace is a low cost, web-based platform for creating documents, spreadsheets and presentations. For decades, Microsoft Office has been the most popular software for business users around the world. Most businesses need a word processor, spreadsheets, presentations and email, and Microsoft Office was the first to offer all of this, in one package. However,…
Shopify
If you want to start selling your products or services online, Shopify provides the perfect platform to do so. Shopify is an e-commerce platform that provides businesses with the tools to create an online store. It is an incredibly popular platform and is used by over 1 million businesses worldwide. Shopify provides a lot of…
What is Reddit and how can you use it? Reddit has been in the news a lot recently, due to the Gamestop share price boom that was largely driven by an investment forum on the site. So what exactly is Reddit? Reddit is a hugely popular online forum. It allows users to create their own…
Podcasts as a marketing tool
Businesses can use podcasts as an effective digital marketing tool. Podcasts are recordings of an audio discussion on a specific topic or theme such as business, travel or current affairs. They tend to consist of a series of episodes that listeners can download and listen to via a smartphone or computer. Podcasts are effective marketing…
Key trends to watch in 2021
The challenges faced by businesses in 2020 have driven firms across the world to develop, adapt and innovate. Here are some of the key business trends to watch in 2021. Remote working technology Working from home is here to stay. Now that staff have adapted to remote working, they will expect to continue to be…
